Job Description
- Bachelor's degree or above, preferably in Marketing, International Trade, Communication, Digital Media, or related fields. Fluent in English or French/German/Spanish/Japanese, with proficient speaking, listening, reading, and writing skills in the corresponding market language.
- 1-5 years of experience in overseas marketing and brand promotion, with preference given to candidates with experience in consumer electronics, smart hardware, 3C digital products, or IoT industries.
- Proficient in using Google Analytics, Facebook Business Manager, and social media analytics tools to track data and optimize marketing strategies.
- Strong execution ability, innovative thinking, and resilience under pressure; able to adapt to a fast-paced, competitive market environment.
- Willing to accept a certain frequency of overseas business trips and possess a keen understanding of localized marketing in overseas markets." [Responsibilities include one or more of the following]
- Influencer Marketing: Plan marketing collaborations with overseas KOLs (Key Opinion Leaders) and KOCs (Key Opinion Consumers) to enhance brand trust and user reputation; expand KOL channels, collaborate with review bloggers and industry experts, and plan content promotion (unboxing reviews, social media seeding, short videos).
- Offline Event Planning: Plan or participate in overseas exhibitions, brand events, and industry summits to increase brand exposure.
- Media Relations Maintenance: Establish collaborations with overseas technology media, review agencies, and industry bloggers to promote brand coverage and public relations.
- Digital Marketing: Plan and operate content on overseas social media platforms (Facebook, Instagram, TikTok, YouTube, Twitter, Reddit) to increase brand exposure."
Work Location: Nanshan District, Shenzhen City (with potential for business trips)
Salary Package: Competitive & Negotiable
Insurance: Fully equipped with insurance
Job Tags
Overseas,